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Tuesday, April 10, 2007

Gottabet : The Next Big Thing

Gottabet, a London based social network site, is founded by Wim Vernaeve and Bertrand Bodson. It is not like your typical betting site and is more for friends to place fun and small bets. Members set up bets, either for actual money or for the Gottabet currency, called “peanuts,” which have no cash value but give bragging rights.

An example bet is “How Many Years till US leaves Iraq?” Participating costs 30 peanuts, and the winner takes the entire pot. For cash based bets, Gottabet takes a 5% fee of the pot.

Odds can be set, and a portion of the proceeds can be donated to charity. An example - two women are betting any Gottabet members that they can lose weight by a certain date. Bets can also be kept private or by invitation only.

Settlement of cash bets is done via credit and debit cards. As Gottabet is a social network - all users have a profile page where they can add friends. And users are rated not only by how many peanuts they gather but also on their reputation.

Gottabet has been working on a mobile version of the product and they have successfully implemented widgets for people to promote their bets on other websites. Currently, they have a tool to add a link to the bet from Facebook.

If you are wondering how to justify or decide on the winner of a private bet between two person, Gottabet has a community-driven referee system, one that allows people to rate the bet creator and bet referee (not unlike eBay’s self-regulating rating system). So the result is quite fair since it is based on third party assessment.

The social networking widget/friendly bet thing could make this an interesting place to tie in corporate sponsorship, it is not surprising that Gottabet has been heavily tipped to be the next big thing on the internet.

If you guys are interested, go to the site and have a look. It could be addictive once you start winning a couple of bets..

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